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Serena Ehrlich is Director of Social and Evolving Media at Business Wire.


Stories by Serena Ehrlich

    Online Activity's Impact on Company Stock Price
    (PR Measurement & Analytics)

    Wed., Aug. 5, 2015

    Serena EhrlichWith today’s proliferation of communication platforms and devices, information travels faster than ever. News breaks 24 hours a day, seven days a week.  With so much information now available and being shared, measurement services, and tools that can track the impact a news release has on a company’s stock price, are more critical than ever.